Insights

Insurance Marketing: How to Persuade with Videos
Video has taken the marketing world by storm. According to HubSpot, video has overtaken blogs and infographics to become the most commonly used format in

Big Financial Advisor Mistake: Preparing Clients to Die, but Not to Live
It’s a fact of life that everyone dies. Given this, it makes sense to prepare for the inevitable by purchasing life insurance. But here’s the

Three “Regular People” Markets for Income Protection
You already know that those in high-earning occupations need disability insurance protection. Physicians, dentists and attorneys have long served as core income protection buyers. Going

Business Overhead Expense (BOE): Security for Business Owners
Small business owners enjoy being their own bosses, setting their own schedules and achieving their own goals. They also take on considerable risk and responsibility.

Do Your Clients Have Enough Paycheck Protection to Protect Their Real Estate Investments?
Is now a good time to buy a house? Some people think so. According to Newsday, a poll found that more New Yorkers are planning

Sharpen Your Disability Insurance Marketing in 10 Steps
Disability insurance can be a lucrative market—but only if you know how to tap it effectively. Moving forward without a solid game plan can put

When Cancer Strikes, the Risk of Disability is High
When people assume that they’ll never become disabled, they may be misunderstanding what’s meant by a “disability.” Disability insurance covers injuries, but it also covers

Finding the Perfect Individual Disability Insurance Prospect
Are you chasing after the wrong disability insurance prospects? You might think the person who makes the most money and who has the most discretionary

The Long-Term Disability Insurance Income Gap
Could you survive on 60% of your income? What about 35%? Probably not – and neither could your clients. Most Americans are living on tight

Share with Clients: Don’t Fall for the Social Security Disability Myth
Many Americans rely on Social Security disability benefits – but if you think you’ll be able to depend on Social Security if you’re ever unable
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