Why Income Protection Is NOT the Icing on the Cake
Have you ever heard someone say that income protection is the icing on the cake? This implies that disability insurance is a product to be enjoyed once other basic financial steps have been taken. However, this thinking is flawed. In reality, income protection is NOT the icing on the cake. Rather, it is the cake […]
Insurance Marketing: How to Customize Disability Insurance by Generation

As an insurance agent or financial planner, your target customer audiences likely to consist of three generational cohorts, Boomers, Gen X, and Millennials. While these groups share the critical need to protect income during an illness or injury, the motivations of each group differ widely. The good news is that carriers offer benefits designed to […]
What Prospects May Not Know About Disability Insurance

Did you know that April was National Financial Literacy Month and May is Disability Insurance Awareness Month? Just as April showers brings May flowers, financial literacy often leads to an increase in disability insurance protection.
Multi-Life: The Discount Deal of Disability Insurance
Everyone likes to feel like they are getting a great buy- especially on disability insurance. Are you aware of the significant cost savings that are available with discounts on disability insurance? Take a look at the cost savings available for this client by taking advantage of multi-life discounts!
Disability Insurance Average Buying Age: Older Than Expected

The average age of a new individual disability insurance client is 58 years old, according to the Milliman 2016 Annual Survey of the U.S. Individual Disability Income Insurance Market.
3 Ways to Make Disability Insurance More Affordable

Disability insurance doesn’t have to be “TOO EXPENSIVE” for regular people. By carefully structuring the plan design, disability insurance can be surprisingly affordable. Below are some ideas to consider.
Disability Insurance Sales Undermined by Two Misperceptions
A few years ago the Council for Disability Awareness (CDA), published the CDA 2011 Advisor Disability Awareness Study to exposing the gaps between reality and assumptions of disability insurance by both consumers and advisors.
Emerging Disability Insurance Market
Insurance producers and financial advisors: Did you know that local community banks and credit unions are a great resource for disability insurance referrals? Both are helping to reverse the decline of small business loans issued over the last decade. As lending institutions continue to tighten their internal risk assessment reviews, small businesses face greater adversity […]
Disability Insurance Contracting Q&A with our Contracting Specialist
Contracting is one of the least talked about processes in the world of disability insurance, yet it’s quite arguably the most important part of a DI contract—at least for the agent. I sat down with our resident contracting specialist to find the answers to our agents’ most commonly asked questions.
Your Disability Insurance Swiss Army Knife: 7 Essentials
If you own a Swiss Army knife, you know it’s an all-in-one, get-everything-done contraption. It also has adapted over the years with changing times. Back during WWII, soldiers could use the tool to do everything from opening food tins to cleaning their weapons. Since then, the Swiss Army knife has changed with the times by […]