Think it’s Tough to Make Insurance Sales? You’re Right.

Ever feel frustrated by the difficulty of making insurance sales? You’re not alone. As these eye-opening facts illustrate, sales jobs are challenging in all industries. However, selling is particularly difficult in insurance because you offer something that people don’t have to buy and unlike a new car or handbag, the lure of prestige does not […]
Insurance Sales Professionals: What Qualities Separate the GREAT from the GOOD?

You aspire to insurance sales greatness. There’s just one catch: Greatness is one of those things that can be hard to define. You know it when you see, but that doesn’t help much when you’re looking for concrete ways to improve.
Insurance Sales: Providing Income Through Retirement

When purchasing an individual disability insurance policy, your clients often prefer the potential benefits to pay out until retirement age. Then what? There are plenty of cases in which claimants outlive their disability payments, especially with strong own-occupation definitions. Here are some insurance sales options to keep your clients protected well into retirement.
Grow Insurance Sales by Understanding Demographic Nuances

Our society will look vastly different by 2055. Demographers predict that no single race or ethnicity will comprise a majority. Over the last fifty years, immigration numbers, previously dominated by Europeans, shifted to Latinos and now to Asians. Our workforce is shaped by varied age groups, more evenly balanced gender representation, and increasing earning power […]
Transforming Your Insurance Sales Process from Reactive to Proactive

There is a hard lesson to learn in disability which took me nearly 20 years to realize, but will take me only two minutes to share. People do not like to be sold, so they need to be led to a decision to buy. Consumers buy to gain a pleasure or avoid a pain, so […]
3 Reasons to Focus on Millennials for Insurance Sales

Three significant trends confirm the importance of Millennials or Gen Y to the future of your practice. The sheer size of the generation, their transition to greater financial responsibility, and their surprising financial attitudes make this generation even more impactful than Baby Boomers and Gen Xers.
Disability insurance in action: When a stroke silenced an insurance producer
What tool is the MOST IMPORTANT to your success as an insurance producer?
Back-to-school basics for insurance professionals
As summer comes to a close and the leaves begin to take on new colors, the biggest change to my daily routine is that I now order a pumpkin spice latte instead of my usual Americano. For me, fall no longer brings back the burden of a new school year or the anxiety of trying […]