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LTCI at a Glance – Elimination Period Variations

LTCI at a Glance – Elimination Period Variations

The Elimination Period: Calendar Days or Service Days The Elimination period is the number of days an individual is responsible for self-funding a qualified long-term care event before benefits begin to be paid. It’s similar to a deductible but measured in days either...

Want to Market to Women? Start by Hiring More Women.

Want to Market to Women? Start by Hiring More Women.

By 2030, women are expected to control two-thirds of the nation’s wealth. Pause a moment and take that in. That’s less than thirteen years away. Will your practice be prepared? To be positioned to serve a changing client base establish recruiting goals that reflect...

Insurance Marketing: How to Appeal to Younger Clients

Insurance Marketing: How to Appeal to Younger Clients

Have you been reluctant to target millennials in your practice? Based on the sheer size of this generation, they’re a worthy focus. Even more motivating than the numbers (83+ million), millennials are predicted to be the beneficiaries of the largest wealth transfer in...

LTCI at a Glance – Elimination Period Variations

LTCi at a Glance: Monthly Benefit vs Daily Benefit

Long-term care insurance benefits cover the cost of care up to a monthly maximum amount. The maximum is either the daily cost of care or the monthly cost of care.  The difference impacts the insured’s out of pocket expenses.   Case in point: Cost of Care...

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