by Daniel C. Steenerson, CLU, ChFC, RHU | Oct 8, 2015
This isn’t the first time you’ve heard that millennials are essential to your practice. The facts and analyses of the largest demographic in history keep rolling in. The millennial generation, also known as Gen Y, represents 80 million Americans. In just five years,...
by Daniel C. Steenerson, CLU, ChFC, RHU | Sep 29, 2015
Want to inspire your clients to take action? Apply a little neuro science! Neuroeconomics is the study of human decision-making. By understanding how the brain works, you can reduce client indecision and increase your success. In fact, research shows when the “reward”...
by Daniel C. Steenerson, CLU, ChFC, RHU | Sep 15, 2015
July 2015 marked the 25th anniversary of the Americans with Disabilities Act. The Centers for Disease Control and Prevention (CDC) recognized the event by releasing a study on disabled adults. For the first time, we have access to disability data that includes...
by Daniel C. Steenerson, CLU, ChFC, RHU | Aug 18, 2015
Over the past few months we’ve posted several articles about attracting new disability insurance clients especially Millennials. What makes a client decide to do business with you? Convincing a potential client to work with you is an expression of your value...
by Daniel C. Steenerson, CLU, ChFC, RHU | Aug 4, 2015
If Millennials are not already your current clients, they will be your future clients. Millennials definitely have different values, priorities and beliefs than Baby Boomers, but the desire for a good paying job, a home, and family are shared characteristics between...
