by Vincent P. Benitez, RHU, CLTC | Nov 2, 2016
Did you know that November is traditionally Long-Term Care Insurance Awareness Month sponsored by the American Association of Long-Term Care Insurance (AALTCI)? There are a number of reasons to focus your efforts on LTCi sales during November. Start by downloading 4...
by Vincent P. Benitez, RHU, CLTC | Aug 3, 2016
More and more consumers are concerned about planning for long-term care, often due to a personal experience with a loved one who needed care. Ask these five questions to get started and you’ll have a good idea of how to structure the policy. 1. How long can you afford...
by Vincent P. Benitez, RHU, CLTC | Jun 10, 2016
Harley Gordon, a recognized authority on long-term care, suggests advisors may find more success with long-term care insurance sales when they shift client conversations from the likelihood of needing long-term care to the consequences to loved ones when there is no...
by Vincent P. Benitez, RHU, CLTC | Mar 28, 2016
Wondering who should have long-term care insurance? The product is often a perfect fit for Americans with $100,000 or more of investable assets according to a recent Wells Fargo study. The study describe this target market as working affluent, American workers with...
by Vincent P. Benitez, RHU, CLTC | Feb 24, 2016
The clouds are clearing around long-term care insurance. Sales of new policies in 2014, the most recent data available, were up for the majority of carriers. New, improved, products are in the pipeline. For many, new policy premiums are falling. If you rely on facts...